Over the years, we have been involved in not just web design and online marketing but a lot of custom PHP development. Every now and then, a stock standard solution doesn’t fit the needs of a client where we develop custom solutions for them. Here are a few examples of the work we have done. Client names and project names have been hidden because of privacy.
Sports Event Management Dashboard
Still in an infancy stage, we built a solution for a sports company to manage their events. Previously they have been using Offline Forms and Direct Mail plus cheques to manage all their events. Now they are about 80% online in all of their range of events with the rest set to finish towards the end of the year.
Screen below shows a dashboard, where they can see at any stage, how many started the registrations, how many completed the registration and how many errors there were. This also tracks on a percentage level how far they are from reaching their target.
Tracking applicant History (Record Check)
One of our clients uses companies to check histories of people. Companies hire our client to do record checks on potential employees so that they are risk free. The system we built allows our client to give access to those employers to do record checks on individuals themselves. Also our client can jump into the system anytime and do record checks on behalf of the company.
Dealer Communication and Management
A Client recently asked us how he can communicate and manage his dealership base more effectively. The solution we have implemented for him allows him to not just manage his products, but also his dealership base, such as adding dealerships, editing dealerships and communicating offers to his dealership quickly within minutes.
With DzineClub hosting plans, most of the times we set you up with a Google App account. This allows you to access emails via a Gmail interface and also set up your email on Outlook, Entourage, Apple Mail, Mozilla Thunderbird etc.
To set up your Google App email account on Outlook 2007, please use the following steps:
Start Outlook
If you already don’t have an email address associated.
It will ask you to set up a new email. CLICK YES.
If you already have an email address, click on Tools, Account settings
Click on New and Select Microsoft Exchange, POP3, IMAP or HTTP
Enter your name, email and password
Tick Manually configure server settings or additional server types
Choose Internet e-mail and click next
Enter Internet e-mail Settings
- Enter your Name
- Enter your email address
- Enter your account type as IMAP
- enter your username which is your full email address
- Enter your password
- Click on more settings
Click on More Settings …
Click on Outgoing Server Tab
Check My outgoing server (SMTP) requires authentication and make sure Use same settings as my incoming mail server is checked
Click on Advanced Tab
Insert Incoming server (IMAP) as 993
Select “SSL†as the following type of encrypted connection: SSL
Insert Outgoing server (SMTP) as 587
Use the following type of encrypted connection: TLS
Click on OK
You should be all set to go. Make sure you use emails for the better of humanity 🙂
If you are using Google Analytics and not tracking your outbound links, you might be not getting enough intelligence on your website. Here are some of the things that outbound link tracking can tell you
How many times someone has clicked on your email link (in contact us) compared to how many emails you have received.
If you have a high number of clicks, but a low number of enquiries, it might make sense to create a contact us form and use that instead.
How many times are your PDFs getting downloaded
Have you got documents in your website. If any of your PDFs have a very high demand, it might make sense to ask the user for their email address before they can download the PDF. This way you are capturing more data about your visitors
Are you sending a lot of traffic to your affiliates
You can essentially track if you are sending a lot of traffic to your affiliates and if you are, and if they are turning into sales or enquiries, you should charge commission on that traffic.
Outbound links tracking
Even your general outbound links (such as maps, review sites ) etc, you can track them to see if any of your investments are turning into action for you.
Want to get more intelligence from your website and use that to improve your business?
Talk to us info@dzineclub.com
Events are now an integral part of some businesses. For a small business adding an events section and making it an online part can cost a fair bit of money and resources. Here we’ll look at how you can at the least quickly set up a calendar on your website without it costing a lot of money for you.
For this you will require a Google account as we will be integrating your Google calendar on your website. So please create a Google account and go to http://calendar.google.com to view your calendar. You can double click on any date to add your events. Once you have filled out your events, please follow these steps to integrate it to your website.
Here are the steps.
1. Click on the down arrow next to the calendar and click on calendar settings
2. Copy the code under Embed this calendar to copy the code to your Google Calendar. If you need the colours and sizes customised, click on the link.
3. Paste the code on your html page or give it to your web designer.
You can also do other things with your calendar such as:
- Display events from Multiple Calendars in the same calendar. So you could have your events calendar with your product launches calendar
- Change the amount of information available on the calendar
Starting a new ummm… startup? Thinking of starting a new business but don’t know where to start?
Visit www.thestartuptoolkit.com to get your priorities in line and visualise how you will run the company, what is your value proposition etc.
The areas that it focuses on are
Value Proposition
Features
Problem
Channel
Revenue Model
Customer Segment
Market
External Risks
Key Performance Indicators
