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Facebook Social Media Strategy

Social Media Strategy - Facebook Strategy Australia

Stage 1: Build a compelling facebook business page

  • Keep it informative and fun
  • Use a catchy profile image

Stage 2: Get facebook fans

  • Send an email to existing subscribers with either a gift for joining facebook or showing the advantage of joining facebook
  • Tell your friends
  • Put Like box on your website and like box on your blog posts
  • Put Like box on your high traffic pages

Stage 3: Build on the facebook fan base

  • Advertise on facebook to your fans friends
  • Advertise to your target market
  • Run Viral campaigns that get fans talking about you to their friends

Stage 4: Convert fans to customers

  • Offer facebook only discounts
  • Look at birthdays and offer freebies or discounts
  • Set up buy now links which take you directly to your store

Related posts:

  1. Lift Attendance in your offline/online events – Leveraging facebook social media for businesses
  2. The facebook Social Media Advantage for Businesses
  3. Available Social Media Marketing channels
  4. Google now including facebook pages in search – importance of social media
  5. Social Media Sharing Options on the Blog

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