Social Media Optimisation – Facebook Optimisation
Is it time to start Social Media Optimisation?
With the onslaught of Social Media tools and we sharing more than sharing, is it time to start Social Media Optimisation? Facebook was the number 1 site in US in March and in August, Americans spent more time in Facebook than in Google. If this continues, chances are that your brand will be researched by more and more Facebook users every day. Is your brand ready for this?
Do you have a Facebook fan page?
Facebook is not what it was a couple of years ago. It is not where teenagers go and chat to their friends now. Google indexes Facebook Fan pages. Companies have millions of fans on their fan pages. When a Facebook user searches for a product/service that you sell, does your Fan page come up in the list?
Does content on your website have a Facebook like or share button?
Facebook is testing search where when you search for content, content that is being liked the most by Facebook users comes on the top of search results. You need to make sure that your content has a share and like button on your website.