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Posts Tagged ‘social media optimisation’

Twitter Stats – DzineClub Australia

October 9th, 2010 No comments

Facebook Stats

Few months ago, we created an infographic about Facebook Stats and what is the propencity of a facebook user to like, interact and buy from a fan page.  Please click below  to view the post.

Facebook stats for businesses

 

Twitter Stats

We have now created a similar infographic for Twitter followers as below.

twitter stats online business australia

Here is what the twitter stats are telling you as a business owner:

Adding up the numbers on average, the top reasons for a twitter follower to follow your brand is to either receive updates or deals.

* The reason why a twitter user follows your brand is to receive discounts, get updates about upcoming sales, get samples, coupon vouchers etc. So “what is in it for me” is a big factor

* The reason a twitter follower follows you is because they want to stay informed and receive updates about the company.

 

Twitter Stats Australia

Please note that the research above only covers American twitter users and not Australian twitter followers. But basically the demographic and user behavior for American users and Australian users wont be that much different in assumption.

Social Media Optimisation – Facebook Optimisation

September 11th, 2010 No comments

 

Is it time to start Social Media Optimisation?

With the onslaught of Social Media tools and we sharing more than sharing, is it time to start Social Media Optimisation? Facebook was the number 1 site in US in March and in August, Americans spent more time in Facebook than in Google. If this continues, chances are that your brand will be researched by more and more Facebook users every day. Is your brand ready for this?

Facebook Powered Search Box

 

 

Do you have a Facebook fan page?

Facebook is not what it was a couple of years ago. It is not where teenagers go and chat to their friends now. Google indexes Facebook Fan pages. Companies have millions of fans on their fan pages. When a Facebook user searches for a product/service that you sell, does your Fan page come up in the list?

 

Custom Facebook Fan Page

 

 

Does content on your website have a Facebook like or share button?

Facebook is testing search where when you search for content, content that is being liked the most by Facebook users comes on the top of search results. You need to make sure that your content has a share and like button on your website.

DzineClub Website Design Australia

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