
What is a blog?
Blog stands for "web log". It is a type of website, maintained by an individual, group or a company. Entries are posted in the blog regularly about services, events, commentary, video, images etc. A blog provides an overall picture on a particular person or a subject or a company.
A blog can be setup at a relatively low cost than a website. Usually there is a lot more analysis, building and perfecting a website. However a blog is fairly straightforward to set up as it serves a clear purpose. There are also a lot of existing frameworks for blogs that can be utilised which makes it quicked and cheaper for the end user.
Because all the blogs we set up, we use existing frameworks, they are quicker to setup. You can start putting up posts on your blog within a few hours. The customising the blog to your look and feel might take a bit longer but acecss to the blog and setup can be well within a day
Blogs are Search Engine Friendly because they are more informative and resourceful than websites. Search Engines love Blogs, because they help provide more information to users who are searching on the engines. Search Engines would rather send the visitor to a page full of information rather than a page with a product/sales offering. Usually once you start blogging regularly, you will start seeing them getting updates in google within minutes.
Because of the Search Engine Friendliness and a more personal communication (than a website), Blogs help you build your brand awareness. Your visitors will feel more connected to you and engaged because of more regular and personal offerings on the blog. Your visitors will also see the human side to the business that you are running which makes it easier for them to pick you for your products/services when they need it.
Most Blogging platforms integrate with other Channels and help you push out information about the blog to your other channels. For example, you could write a blog entry and publish it and it automatically updates your twitter with that entry. So you are not just covering your website visitors, but also your twitter followers. Plus now twitter is indexed by search engines, so you can get more visitors via that channel.
An excellent example of a customised blog is the DzineClub Blog. DzineClub not just offers your services but strictly uses them to drive business to itself. You can view the DzineClub blog by clicking here:
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We will help you set up a blog on your website. We will implement a blogging platform on your website and send you tutorials on how you can start adding content to the blog. We will also change the logo on the blog theme to your company theme so that it is customised. There is usually a charge for this service but for a limited time, we are giving you a setup for free. Obviously your website needs a few things to be able to have a blog, but most websites do already so chances are that it should be fine. Use the information box on the right hand side to apply for this.
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We will set up your blog and customise it so that it is fully ready and integrates with your marketing plan. If you already have a site, we can make it match the look and feel of your site. If you have analytics on your site, we can enable that on the blog. We can also add advanced stuff on your blog so that it fits what you are planning to do on the site. Please enquire for pricing using the box on the top right.
We love making our clients successful Online!
Website Design and Development
Wordpress Blogs and Joomla CMS
Magento and Online Stores / Shopping Carts
Email Newsletters and Marketing
Analytics Integration and Consultation
Social Media Reputation Management
Facebook Fan Pages / Twitter
Search Engine Optimisation
Search Engine Marketing
How well are you prepared for Social Media
Have you got a Facebook Fan Page?
Do you have a twitter account?
When searched for you online, what comes up?
Have you had a customer backlash on blogs/twitter/facebook?
Are you prepared for a customer backlash?
What sets us apart from other companies?
There are heaps of reasons what sets us apart from other companies however what we feel is really important for you is this. Most companies build you websites and set up things, they don't understand what makes a business successful. It's not just a shiny website but the framework and the marketing.
We dont just make websites, we help you become successful online